Hula Global

Write for us

The Hula Global blog is a resource for creators, small fashion business owners, sourcing & supply chain professionals and marketers that covers everything you need to know about fashion, sourcing, supply chain, fabrics, branding, entrepreneurship – everything relevant to Fashion & Apparel sector.

Our goal is to provide the best coverage on these topics that matter most to our audience. So we are actively looking for content writers, creators & entrepreneurs to share their experience and expertise through our guest posting program.

In fact we are looking for the best stories, advice, informational and educational posts that resonates with our niche – fashion & apparels - so our standards are high. Our Content team will work closely with you to ensure a polished final product. 

Our write for us section is industry specific and purely NON-Promotional. You will NOT get any in-line link in the article so avoid keyword stuffing or anything that leads to poor reader experience. Our editorial teams thoroughly vets every article before anything gets published and if your article does not live up to our standard, then it will not be published. If you are looking for promotional post and links in the article, you should consider sponsor a post under our paid post program.

If this sounds like you, then let us talk more.

Write-for-us

Here is a 10-step process you need

To get started, please read the steps below:

  1. Review our editorial guidelines and how to Pitch to us below.
  2. Articles published under our guest posting program cannot be republished elsewhere. Hula Global reserves the IP rights on the articles submitted under its free guest post program. 
  3. You can reach out to [email protected] with your pitch (Read our pitch guidelines below)
  4. Share an outline of your post that makes up 20 to 30 percent of the final article with your arguments, links, H2s & H3s.
  5. Once approved, start writing your draft.
  6. Send it as an editable Google Doc to Hula Global team with 2-3 title options included.
  7. Hula Global’s Content team will review the draft and make any necessary changes. Our team keeps these edits as minor as possible, mainly looking at grammar and style. In the case of a significant edit, such as removing a section, we will communicate the changes ahead of time.
  8. Provide us with your author’s name, headshot, a short bio (200 characters max), and a link to your website.
  9. We will inform you of the projected publication date once you have signed off on the final version.
  10. Hula Global will tag you or your company on our social media to promote the post once published. 
  11. It is mandatory to include a cover image : (1200 x 700 px) + well researched Info graphics (900 x 1600 px or 1080 px x 1080 px) You are allowed to use 1 additional image other than the infographic and the cover post image.

Editorial Guidelines

  • We do not accept articles that promote clothing manufacturers due to conflict of interest. If you are a clothing manufacturer, garment supplier or apparel sourcing company, then you must be part of our verified vendor network. We have a different fee structure for apparel suppliers.
  • All articles should be between 1500 to 2000 words, we prefer longer form, ideally over 2500 words content but we will always accept quality over quantity.
  • All articles should be written in English with correct grammar.
  • Content that fails AI detection software will not be published. We are writing for Humans and not for bots and search engine.
  • We are based in India and governed by the laws of India. We can only publish content that is legal in India. CBD, gambling, crypto and similar categories are banned by the government of India so we cannot include any content about those topics.
  • Abbreviations and acronyms : If there’s a chance your reader won’t recognize an abbreviation or acronym, we recommend that you spell it out the first time you mention it; then use the short version for all other follow-up references.
  • Numbers:
    • Don’t use the % symbol. Spell out the word “percent.”
    • Numbers over three digits get commas: 250,000
    • Numbers over 1 million, spell the words – million, billion, trillion
    • Spell out fractions. One-third is correct, 1/3 is incorrect
    • Decimals : Use decimal points when a number can’t be easily written out as a fraction, like 5.35 or 27.2.
  • Avoid gendered terms in favour of neutral alternatives, like “server” instead of “waitress” and “businessperson” instead of “businessman.”
  • It’s preferred to use “they” as a singular pronoun if you don’t know or haven’t confirmed the gender of the person you’re speaking about.
  • Use the following words as modifiers, but never as nouns: 
    • lesbian
    • gay
    • bisexual
    • transgender (never "transgendered")
    • trans
    • LGBT

Don’t use these words in reference to LGBT people or communities:

  • homosexual
  • lifestyle
  • preference
  • We zero tolerance towards racism. Your post must not contain any mention of race unless it is extremely important to set a context for the research article that you are going to write for us.

How to Pitch to us

Your pitch for the guest post under the write-for-us program must include the following:

#1. Name and LinkedIn profile. You will get link in author bio, so this part is very important

#2. NICHE focus - Apparel & Fashion - Did you understand what are we looking for? Highlight this point in your pitch for guest post to us.

#3. We are interested in YOU.

Tell us why you are the best person to write this particular piece (and show that in your writing when you pitch to us). We need to build your authority as an author so we need to get our audience to care about you right off the bat.

An example of YOU could be – 

  1. Your personal story? Or 
  2. An advice that no one else has shared? Or
  3. A strategy that has worked great for you? Or
  4. An insight that you have because of your personal experience

Whatever makes you related and a domain expert in your field – that would count.

If you are looking to write for content that is outside the niche of fashion & apparel, then you should consider applying for paid post, please read our paid post plans here.

Please note that our content calendar can be busy, so new submissions may take a few weeks to reach publication.