Sustainable Brand: MOQ problem

Brand S is an organic kids wear brand selling baby rompers and tutu skirts for kids & babies via Shopify in the US and Canada.

Background:

This US based sustainable kids wear brand has been in the business for few years but it is struggling to meet the MOQ criteria for the organic fabric. 

Problem Statement:

  • Not able to meet MQOs required for Organic cotton fabrics
  • Not able to add more variety and print while keeping sustainability principles intact.
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Solution:

Hula Global team conducted reviewed all the certification requirements and the testing processes in place to evaluate organic cotton content and implemented the following solutions:

Self-certification: Hula Global team created internal self-certification method that would verify the authenticity of the yarn and the subsequent fabric. A big part of MOQs happen because of very high cost of third-party certification. By eliminating the cost of third-party certification, Hula Global’s team was able to bring down the MOQs to a reasonable level that could be achieved by the brand.

Result: 

The brand continues to operate on self-certification principle and actively utilizes Hula Global’s assurance program to ensure 100% inspection of goods.